Just something that popped into my head at a meeting last night. Are we we entering an era in which Instagram and Pinterest are becoming wildly popular for the simple fact that they lack words and the effort that it takes to read those words?
Yes, visuals have always been vital in modern-day advertising and marketing. If I’ve learned anything fromMad Men, it’s that creating a beautiful illusion and pairing it with a stellar tagline was the key to massive success back in the day. Now, we don’t even need the tagline.
Do I think that words are going away and people will stop reading? No. I still think businesses are publishers, whether they like it or not. But are businesses now both publishers andart curators?